Guzzerie is an Italian startup that designs and sells high-quality prints celebrating the most iconic dishes of Italian tradition and international cuisine. Their work blends culinary art with home decor, turning traditional recipes into stylish visual pieces.
Info
I managed the social media strategy with the primary objective of revitalizing communication channels that had been underutilized. My goal was to evoke a sense of warmth and "home," making the illustrations feel like an essential part of a cozy living space.
To achieve this, I leveraged AI tools to generate realistic room settings and architectural mockups for the prints. This allowed me to showcase the products in professional, high-impact environments, helping potential customers visualize the art in their own homes.
Services
Social Media Revitalization: Transitioning the brand's presence from inactive to a vibrant, community-focused channel.
AI-Driven Content Creation: Using artificial intelligence to produce high-quality environmental mockups, increasing the perceived value of the prints.
Web Visual Design: Designing the official website’s header covers and visual layouts for the various product menus, ensuring a consistent and appetizing brand aesthetic.
skills
Social Media Management
Content Creation
